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Mūn App
Breaking Gender Boundaries in Period Tracking

In a world where millions of individuals menstruate, we believe that period tracking should be inclusive, respecting all gender identities – from cis women to non-binary, trans, and intersex individuals. Traditional period apps often reinforce gender stereotypes with their pink hues and feminine language, excluding a significant portion of the population. As UX designers, we're here to bridge the gap.

Why Mūn?

Mūn aims to create an all-inclusive app that welcomes everyone who menstruates, providing a secure space to track, share concerns, and safeguard your data.

The Goal

Design Philosophy

Mūn was designed around one core truth: not everyone experiences their body the way most apps assume they do. Period tracking shouldn’t come wrapped in pink, binary language, or gendered assumptions. My philosophy was to create a space that felt calm, neutral, and affirming, a tool that adapts to the user, not the other way around. I approached every design decision with empathy, simplicity, and inclusion, building an experience that respects how people live, not just how they cycle.

  • Individuals who menstruate, regardless of their gender identity (cis women, trans men, non-binary, intersex, etc.).

  • Those who seek a gender-inclusive and respectful period tracking experience.

  • Users looking for a safe space to discuss menstrual health and related concerns.

  • Anyone interested in promoting inclusivity and awareness of gender diversity in menstruation.

Target audience

Understanding the user

Empathy-Map.jpg

How might we help users feel included?

  • Use gender-neutral font, language, colors & icons.

  • Acknowledge users' identities.

  • Implement user customization options.

  • Provide a safe and respectful community space.

  • Offer educational resources on gender diversity.

  • Solicit and act on user feedback.

  • Regularly update and adapt the app for inclusivity.

How might we help users track with ease?

  • Simple and straightforward UI.

  • Ability to track mood, medication, intercourse.

  • History log that records daily activity.

  • Option for users to add symptoms not listed.

  • Recording additional notes.

  • Enable quick data entry.

  • Ensure clear data visualization.

  • Implement user reminders and notifications.

  • Support multiple tracking methods (e.g., calendar view, chart view).

  • Enable data export and sharing for healthcare providers.

How might we  encourage
shame-free sharing of info and questions?

  • Direct users to consult healthcare professionals.

  • Implement FAQ sorting with tags (chips).

  • Support anonymous community posts and sharing.

  • Enable reporting/flagging of misinformation and hate content.

  • Implement content moderation to ensure a safe environment.

  • Ensuring text legibility with sufficient font-background contrast for accessibility.

  • All color choices pass the contrast checker with a ratio of 16.7:1.

  • The app is designed for everyone, including people with disabilities, with special attention to their needs.

  • Touch target placement for accessibility.

  • Strategic button placement for easy access.

  • Ensuring flexible usability for all interactive elements.

Accessibility

  • Identifying frustrations of users across the gender spectrum.

  • Understanding the diverse needs of users from various backgrounds.

  • Detecting and rectifying misinformation in blogs and posts.

  • Ensuring user safety and security.

  • Utilizing language that fosters user comfort.

  • Balancing user design input without over-customization.

  • Designing for accessibility, including users with disabilities.

  • Data privacy and security.

  • Regulatory compliance.

  • User-friendly FAQ section.

  • Balancing aesthetics and functionality.

  • Real-time updates on menstruation.

  • Cultural and regional diversity.

  • Content moderation.

  • Technical complexities of device integration.

Challenges & constraints

Try it yourself!

Any ideas, suggestions, or comments are always appreciated.

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